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Advertising

Click for a PDF of Advertising Rates

 

Deadline

The booking deadline for print advertising in The Buzz is the 15th of the month prior to publication. 
Display ads and Buzzifieds are placed on a first come first served basis.

 

Distribution

The Buzz newspaper is distributed monthly to 25,000–50,000 readers through 350–550 locations across Prince Edward Island (depending on the season) — coffee shops, grocery stores, news stands, libraries, restaurants, hotels, motels, night clubs, information centres, convenience stores, retail stores, Holland College and UPEI. 

In the tourist season this number increases as seasonal businesses open. In July and August the number of pick up points reaches 550 or more, including all PEI Provincial Visitor Information Centres and many local tourist information outlets.

October to May: 13,000–13,500 copies are printed and distributed each month.
June & September: 16,000 copies are printed and distributed each month.
July & August: 25,000 copies are printed and distributed each month.

There is a low return rate each month from most locations (0% - 2%).

Convention and meeting organizers regularly request copies for delegate packages.

The effectiveness of distribution points is monitored regularly, and adjustments are made to increase the supply to the busiest points. Distribution points are regularly re-supplied, and new locations for distribution are regularly sought out.

  

FREE Ad Set-up*

*We offer complimentary, professional graphic design service for ads up to 1/4 page. Some exceptions may apply.
*This is a value-added service for our advertisers. Designs and concepts created by The Buzz are the property of The Buzz and may not be reproduced without expresse permission from The Buzz.
For larger ads, exceptional ads or permission to repruduce, the rate for graphic design service is $60 per hour (minimum 1 hr).

Prices DO NOT include HST (+15%).
All rates are for "Camera Ready" art.
Compatible digital files: PSD(.psd), JPEG(.jpg) or PDF(.pdf) with pictures/graphics embedded and all text convert to paths/lines.
Microsoft Word or Wordperfect files are not acceptable.

 

Website Advertising

New details coming soon…

Traffic

Website traffic varies, depending on the season. Monthly estimates are as follows:

Pageviews: 24,000 to 34,000 per month
Total Visits: 8,000 to 12,000 per month 

 

Payment Options

We accept Email Money Transfer, Visa or Mastercard (in person or by phone—please do not email you credit card #), cheques (made out to The Buzz), or cash (in person—please do not mail cash)

Events Calendar

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