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Jeff King operates Impact Video and Game in Montague

by Christian Ledwell

Jeff KingJeff King—the founder of Montague’s new entertainment business, Impact Video and Game—believes that video games can be a wholesome group activity and an affordable form of good, clean fun. “People hear ‘video game,’ and they think of a dark, dingy arcade,” he says, “But parents are be able to take their kids here.”

King hopes that the business he began operating last January will provide a social atmosphere for a wide age-range, and wants to emphasize a side of video gaming other than that of a solitary pastime which revels in ultraviolence. “Games have become a lot more sociable,” he stresses. The games on Impact’s computers and consoles allow for visitors to compete against one another in large numbers, and King hopes that children’s parties will become a staple of his business.

Eight to twelve year olds are the targeted age range during the day, while more mature gamers will have overnight rentals available at a rate of $30 per ten hours, with a strict ban on smoking, drinking or drug-use. King describes Battlefield II, one of his most popular games with mature gamers, as a team activity to be enjoyed by a group of friends.

Impact Video and Game offers preferential rates to its expanding membership, and recently added pool and foosball tables to the ten computer terminals, Dance-Dance Revolution console, and two 106-inch screens available for films, sporting events, or video-gaming. “These are some of the biggest screens you’ll find outside of a movie theatre,” King says.

Traditional arcade consoles will still be available to provide the sense of nostalgia already a part of the brief history of video-gaming. Other older systems, such as Nintendo and Super Nintendo, are available for similar reasons, and are complimented by the state-of-the-art Xbox 360, Playstation II and Wii systems.

Impact Video and Game shares a building with Montague’s Generation XX, but King clarifies that, though they are both providing an outlet for youth entertainment, their affiliation ends at shared real estate. However, he feels the proximity of the two organizations should be mutually beneficial.

With nine years of experience working with computers and A+ certification, King will offer seminars this fall on adult computer literacy and general computer proficiency in the afternoons from 1 to 3 pm, when his younger clientele are in school. He also performs computer repairs. “If you’re looking for anything computer-related in the area, I want this to be the place you try first,” he concludes.

Impact Video and Game is on 112 Fraser St., Montague PEI, and its website is www.impactvideoandgame.com.

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